By Dr Kwesi Anan Odum

How well do you know your romantic self? What is your unconscious love type? Why do you get frustrated in love? The Colours of Love sheds light on the hidden answers to these often vexing questions!

The 3 most common relationship concerns

Romantic relationships are one of humanity’s biggest challenges. In 2015 I was invited to give a talk at Entrepreneur Excel, a club for business people in Mumbai. The subject was how to support business choices with 64keys (a system based on Human Design). Five minutes in, the organiser sent a message from the audience asking if I could change the topic – to relationships, as this was a bigger challenge for the club’s members!

In my experience with using the Colours of Love, I’ve observed three fundamental relationship difficulties:

  • Frustration about not knowing how and where to find the ‘right’ partner, someone who shares your innermost desires
  • Incompatibility within a partnership, which creates conflict or a gradual drift apart
  • And, underlying both of these: not knowing what’s really important to you in a relationship, which leads to a lack of fulfilment and continual disappointment

The Colours of Love Test helps to cut through these challenges by highlighting your unconscious relationship preferences. Through a simple test, you can discover your relationship needs, desires, strengths and weaknesses.

Universal and personal responses to colour

I first learned about Colour Psychology from the eminent Professor Max Lüscher. The Lüscher Colour System dates back to 1947 and the world’s first Congress for Psychology, when the young Swiss psychologist Max Lüscher presented his Clinical Colour Diagnostic test. In the subsequent seven decades, Professor Lüscher’s work has been translated into 31 languages and applied by universities and organisations across the world.

The Lüscher Colour Test works with the universal (objective) physiological sensation of colour and our personal (subjective) reactions:

  • Objectively, each colour is a visible and quantifiable frequency of vibrations. Just like musical notes, colours can induce a variety of emotional states. Lüscher’s experiments have established precise colour tones that elicit the same physiological responses in people of all cultures
  • Subjectively, we perceive which colours we like and dislike; but we don’t consciously know why we like or dislike them. The Lüscher Test brings these hidden emotions and their contexts into awareness, for example, suppressed anger which lies behind guilt about ending a relationship

Colours can speak more than a thousand words

Colour analysis bypasses any attempts to influence how we’d like to be seen by ourselves and others. It also bypasses verbal inhibitions: our colour preferences reveal our inner frustrations and desires even without further dialogue. In my experience of working with colour, I’ve found this especially important in the context of love, where cultural norms and social conditioning often cloud clarity about our individual needs.

The 4 Colours of Love

Building on nearly 50 years of research into colour psychology, Lüscher introduced the Colours of Love test in his 1995 book. The test measures individuals’ responses to four key colours, each representing a particular aspect of love and sexuality:

  • Deep purple represents devotion and bonding and the ability to commit to another
  • Magenta represents resonance and romantic harmony
  • Cinnamon pink represents fantasy life and expectations
  • Orange represents sexual arousal

Your colour choice

The order in which you rank the four colours, while considering the context of love relationships, reveals your romantic profile. For example, somebody who chooses purple first, magenta second, pink third and orange last has the profile of a sensitive partner who looks to form deep and lasting bonds. Someone who chooses magenta, orange, pink then purple has the profile of a vibrant partner with intense desires, an appetite for excitement and sense of eroticism.

Knowing your profile reveals what you most desire and seek within a love relationship. It clarifies what’s important to you, and can help in determining suitable qualities in a potential partner. For those in partnerships, knowing each other’s love profiles can identify potential conflict areas and help to build stronger bonds through mutual understanding.

An in-depth Colours of Love exploration can further reveal unconscious blocks, barriers or avoidances in love and the potential solutions to them.

Extending the colour palette

Understanding the other colours and combinations gives us deeper insights. Each love colour corresponds to one of the four basic colours:

  • Blue represents belonging and connectedness
  • Green represents self-esteem and self-determination
  • Yellow represents inner freedom and expectations of the future
  • Red represents self-confidence and action

In a recent colour psychology session, a young woman who felt disheartened in romantic affairs chose magenta as her first colour. The inner solution to her relationship challenges was the equivalent combination of blue and yellow, which together represents communication.

This meant that being in resonant communication – ‘feeling on the same wavelength’ and able to talk about everything with a partner – was her most important relationship need. This explained not only why she’d felt frustrated in her last few partnerships, but also why she was attracted to particular men.

Beyond romantic relationships

While love is the priority for many people across the world, the Colours of Love is just one application of colour psychology. It applies to most areas of life, for example:

  • In coaching and self-development, it enables people to see where they have a false self-image, and indicates how to change to generate a more accurate, healthy self-image
  • In health, and particularly within the context of META-Health, it reveals the hidden emotions behind a symptom and enables more precise differential enquiry. As a META-Doctor specialising in eye issues, I’ve used colour psychology to differentiate between the various visual separation conflicts, such as conjunctivitis, cataracts and corneal ulcers
  • In business, it is used for recruitment and personality assessment, to identify the best-suited career options, and to identity appropriate colours for congruent branding

Find out more and get involved

Dr Kwesi Anan Odum is a Medical Doctor and Colour Psychology Master Trainer. He synthesises colour analysis with several approaches including META-Health, Astro-Medicine, 64 Keys and Landmark Breakthrough Technology.

Dr Kwesi offers 1-1 consultations in person in the UK and worldwide online. These are suitable for you if:

  • You’re an individual looking for personal awareness or clarity on a relationship, work, health or other challenge
  • You’re a coach or therapist looking to gain greater clarity on a clients’ issues
  • You’re a manager or business owner looking to support your team or business

View Dr Kwesi’s consultation services and book online at http://meetme.so/drkwesi

If you’d like to find out more or become certified in using the Lüscher Colour System, Dr Kwesi offers talks and professional training courses at the META-Health Academy in Solihull, UK. Find out more and book online here


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